Integrated Communications for Dubai Airports

Case Study

Integrated communications for the world’s busiest airport

A full service approach to growing a coordinated brand

As a longstanding client, our working relationship with Dubai Airports has evolved significantly over the years. Working with diverse facets of the business, Crowd’s involvement now encompasses the full spectrum of communications channels – in multiple languages.

Anchored to Dubai Airports’ overarching objectives of realising their 2050 Vision and the launch of the new Dubai World Center airport at Al Maktoum, Crowd have delivered an integrated approach to the client’s internal and external communications, working across numerous departments and tiers of the management structure.

As our working relationship has grown, so too has the variety of projects with which we have been assigned:

• Websites, intranets and e-marketing
• Video production
• Print, presentations and annual reports
• Interactive digital displays
• Internal culture comms

From saving significant print and global distribution costs by delivering the company’s annual report online, to improving employee engagement via accessible animated infographics and elevating Dubai Airports’ online presence though a series of award-winning websites, we feel privileged to be so actively involved in Dubai Airports’ corporate journey.


If you are the kind of person or organization that likes innovative thinking, timely delivery, creative design and robust digital solutions, then you’ll like doing business with Crowd.

Lorne Riley

Director – Corporate Communications

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