What we did for Greaves India
With a bank of fantastic photography available, Crowd set about creating an immersive website to highlight the varied experiences to be had on a Greaves tour.
Coupled with a simple typographic treatment and illustrated flourishes, the site is a joy to explore across all devices especially tablet where we envisage most users will browse.
In addition, we were able to help Greaves streamline their sales process with a tool built into the CMS of the site. The tool can be used by Greaves staff to build a bespoke itinerary which can then be emailed to the customer on a unique URL. With a delivered look that matches the site, the itinerary can be printed in an ink and paper friendly way thanks to a print specific stylesheet which strips photos and dark backgrounds.
The website was adapted for the US arm of the organisation, providing costs in dollars and adapting some of the messaging and highlights for the American market.