Launching Napa Valley’s premier retail experience
First Street Napa is a premier retail development in California’s famous wine region. Our brief was to persuade blue chip investors and retailers to buy into the First Street vision and help secure the investment it needed. To do this we created a 360 marketing campaign including everything from brand books and brochures to videos, posters and social media campaigns.
As well as being a success locally, the campaign also succeeded on a national scale, helping to attract the investment it needed, and create excitement within consumers.